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Can repetition in copy drive conversions: the Baader-Meinhof effect

This blog examines the power of repetition in copy and how it can drive conversions. This would be extremely useful for content writers, marketers, strategists, and small business owners who want to leverage the Baader-Meinhof effect to increase conversions through repetition.

Posted by

Sunayni Ganguly June 15, 2025

Posted inFreelance Copywriting lifestyle copywriting

Master lifestyle copy fast: Cialdini’s 7 persuasion principles for Indian freelancers targeting American brands

This article helps the beginner Indian freelance copywriter hit the ground running in the American lifestyle copywriting market by using Robert Cialdini’s seven research-backed principles of persuasive sales writing from his seminal book “Influence: The Psychology of Persuasion.”

Posted by

Piyush Tainguriya March 18, 2025

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