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new and improved

Decorative image to a copy that drives conversion
Posted inContent Marketing copywriting SEO

Learn how a famous phrase in your copy can boost conversions: the case of “new and improved”

This article is a practical guide to using the famous phrase “new and improved” in copy to drive conversions. It would be helpful for content writers, marketers, and strategists who want to use this effective technique to drive conversions.
Posted by Sunayni Ganguly June 11, 2025

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