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Continue reading →: 6 signs to look for if your offer is not convertingThis blog will help marketers and salespeople identify the real reasons why your offer isn’t converting- the 6 signs, so you don’t waste time rebuilding something that was never broken.
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Continue reading →: From freelancer to founder: use this customer-first survey to pre-sell coaching offersThis article shows freelancers how to use a simple survey to shift from selling execution to selling insight. You will learn how to extract coaching ideas from real conversations, pre-sell your first offer, and turn client questions into scalable programs.
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Continue reading →: The peak-end rule in copy: why the last line matters mostThis blog offers a close look at the peak-end rule, providing readers with templates and tips to apply it instantly. It would be beneficial for content writers, marketers, and strategists seeking to apply the powerful peak-end rule in their content.
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Continue reading →: The IKEA Effect: Why letting users do some work boosts conversionsThis blog tells content writers, marketers and strategists how they can use the IKEA Effect to boost conversions. It offers tips and templates so that anyone can start leveraging IKEA Effect in their content immediately.
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Continue reading →: Hidden hooks that can 10x your masterclass signupsThis article shows coaches and the freelancers who write for them how to use five curiosity-driven hooks to frame a masterclass in a way that feels fresh, urgent, and impossible to ignore. You’ll walk away with a simple positioning tool that makes strangers sign up, lean in, and see you…
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Continue reading →: Loss Aversion in copy: why “don’t miss this” beats “grab now”This article takes a deep dive into the fascinating technique of loss aversion in marketing. It provides templates, comparisons and tips for content writers, marketers, and strategists who want to leverage loss aversion to drive fast conversions.
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Continue reading →: The ultimate checklist before you publish a sales pageThis blog will give you a simple but powerful checklist to review before you publish any sales page, so that you don’t lose money or lead over small mistakes that are easy to avoid. This blog is helpful for marketers who design landing pages.
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Continue reading →: Priming in copy: how first words set the tone (and conversion path)This article takes a close look at priming in copy and shows how this technique can be used to drive conversions faster. This would be very useful for content writers, marketers, and copywriters interested in driving conversions through content alone.
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Continue reading →: How to write MOFU Emails that sell without feeling salesyThis blog tells content writers and marketing strategists how to leverage buyer readiness stages and reciprocity to build a deadly effective MOFU email. It provides analysis and actionable frameworks to start building lead-generating MOFU emails right now.
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Continue reading →: Creator’s manifesto: Turn your beliefs into a brand people rally behindThis article teaches freelancers how to help indie creators, niche experts, and belief-driven brands craft manifestos that define charismatic leadership, spark movements, and build loyal tribes. If you want to stop selling services and start shaping brand futures, this framework will give you a clear, repeatable process to create manifestos…
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