About the Collaboration

iHUB, IIT Roorkee & SkillArbitrage

This advanced program is brought to you by a partnership between two visionaries: iHUB DivyaSampark, IIT Roorkee, a flagship innovation hub under India's National Mission on Interdisciplinary Cyber-Physical Systems, and SkillArbitrage, widely recognized as the world’s leading edtech platform.

With over 175 years of academic excellence, IIT Roorkee has been a cradle of technological leadership and disruptive ideas for generations. Its research centers and industry alliances are at the core of India’s digital and engineering transformation. Within IIT, iHUB DivyaSampark stands at the cutting edge of cyber-physical systems, AI, machine learning, sensors, and next-generation smart device innovation—driving market-ready technology, startup incubation, and global research collaborations (about iHUB).

SkillArbitrage, in parallel, has shaped the careers of thousands across India and beyond, earning its position as the world’s foremost edtech powerhouse. With an unmatched reach, hands-on industry integration, and alumni placed at top firms, consultancies, and product teams worldwide, Skill Arbitrage empowers professionals to convert cutting-edge knowledge into high-impact, future-ready careers.

Together, this collaboration brings you an advanced education experience backed by world-class research, next-level innovation, and a proven track record of career success—setting a new gold standard for skills in India and across the globe.

Certification

This course is powered by iHub DivyaSampark@IIT Roorkee & SkillArbitrage. You will receive a co-branded certificate from iHub DivyaSampark@IIT Roorkee & SkillArbitrage upon successful completion.

Who Should Take This Course?

This course is designed for:
Professionals Seeking Career Improvement who are unsatisfied with their current earnings, work conditions, or lack of recognition. Ideal for mid-career professionals looking to upgrade their skills with AI, command higher salaries, and position themselves for better opportunities in the evolving job market.

Aspiring Global Workers aiming to join fast-growing international startups and global corporations. Perfect for individuals who want to work remotely with US, UK, and European clients while leveraging AI skills that are in high demand across borders.
Entrepreneurs in Digital Marketing are eager to use AI to boost social media revenue and scale their marketing efforts. Ideal for business owners who want to automate content creation, run high-converting campaigns, and grow their digital presence without hiring large teams.

Content Creators & Influencers looking to use AI for strategising, optimising, and producing content for social media at scale. Perfect for YouTubers, podcasters, and personal brands who want to multiply their output, improve engagement, and monetise their audience more effectively.

Social Media Managers planning to start an AI-powered social media agency or elevate their current service offerings. Ideal for freelancers and agency professionals who want to deliver better results for clients using AI tools for content, scheduling, analytics, and reporting.

Business Owners want to enhance their content marketing strategies and build systematic growth engines. Perfect for founders who need to generate leads, nurture prospects, and convert customers using AI-powered funnels, landing pages, and email sequences.

Homemakers & Career Restarters looking to begin or restart their careers with in-demand AI skills. Ideal for individuals re-entering the workforce who want flexible, remote work opportunities and the ability to build a service business from home.

Freelancers & Consultants seeking to add high-value AI implementation capabilities to their existing service offerings. Perfect for independent professionals who want to charge premium rates by helping clients with AI-powered marketing, content, and business automation.

International students can apply for the program, provided they meet the eligibility criteria set for the course.

What Will You Learn from This Course?

This program blends structured business-growth frameworks with AI-powered execution and automation across 6 months, covering:

AI-Powered Business Foundations & Market Intelligence 
Build a sustainable business model with clear positioning, specialised niches, and irresistible offers that command premium pricing. 
Use AI to analyse competitors, spot emerging trends, and identify profitable opportunities before others see them.
Master discovery calls, proposal writing, and pricing strategies that convert prospects into paying clients without endless negotiations.

AI-Driven Content, Social Media & Video Production 
Create 30 days of social media content in under 2 hours using AI tools for captions, graphics, and scheduling. 
Produce professional videos, reels, and shorts without expensive equipment, editors, or being on camera. 
Build and nurture engaged communities on LinkedIn, Telegram, WhatsApp, and Facebook that become your consistent source of leads and referrals.

High-Converting Funnels, Landing Pages, Ads & SEO
Design marketing funnels and landing pages that convert cold visitors into warm leads and paying customers. 
Write SEO-optimised blogs and run automated audits that drive free organic traffic for years using ChatGPT, Ubersuggest, and Google Search Console. 
Deploy omnichannel outreach across email, WhatsApp, and SMS with AI-powered personalisation that books discovery calls while you sleep.

AI-Powered Sales, CRM & Performance Tracking 
Set up AI systems with automated lead tracking, scoring, and follow-ups that never let prospects slip through. 
Build MIS dashboards tracking revenue, conversions, and growth metrics—giving you complete visibility without spreadsheets. 
Use AI speech analytics to monitor sales calls, identify winning patterns, and continuously improve close rates.

Client Onboarding, Delivery & Support Automation 
Design onboarding systems that impress clients from day one with personalised sequences, portals, and checklists. 
Master project management tools like Asana, Notion, Trello, and Slack to manage teams and deliverables seamlessly.
Build SOPs, training materials, and AI-powered support systems that let you delegate confidently and scale operations.

Scaling, Team Building & International Expansion 
Hire and manage remote talent from Tier 2/3 cities, reducing costs while maintaining quality and accountability. 
Launch blogs, newsletters, and podcasts that attract clients and establish thought leadership organically. 
Set up US C-Corporation structures, bank accounts, and compliance systems to access global markets and build trust with international clients.

This course is not about learning tools in isolation.
It is about designing AI-powered business growth systems that compound over time.

Super 30: List of everyday sales and marketing tasks you can perform 10x faster and automate with AI

Learn how to automate and accelerate high-impact tasks such as:

• Finding profitable niches with validated demand before competitors
• Building customer personas that reveal exactly what clients will pay for
• Analysing competitors to steal their best strategies legally
• Writing SEO content that ranks on Google without hiring writers
• Creating 30 days of social media content in under 2 hours
• Generating scroll-stopping captions that drive engagement and DMs
• Designing professional graphics without any design experience
• Producing studio-quality videos without expensive equipment or editors
• Turning one long video into 15+ reels, shorts, and clips automatically
• Writing cold emails that get 30%+ response rates from strangers
• Building landing pages that convert visitors into paying customers
• Creating lead magnets that capture emails on autopilot
• Writing email sequences that nurture leads and book calls while you sleep
• Crafting proposals that win clients without endless back-and-forth
• Preparing discovery call scripts that close deals confidently
• Onboarding new clients professionally without manual effort
• Building SOPs that let you delegate work and scale operations
• Creating project roadmaps that keep teams aligned and on deadline
• Setting up dashboards that track revenue, leads, and growth metrics
• Automating CRM workflows that follow up with leads automatically
• Writing community posts that build trust and generate inbound leads
• Publishing blog content that attracts organic traffic for years
• Turning client wins into case studies that sell your services
• Creating upsell campaigns that increase revenue from existing clients
• Generating client reports that prove ROI and retain accounts
• Building support systems that handle queries without your involvement
• Automating repetitive tasks that waste hours every week
• Extracting action items from meetings so nothing falls through the cracks
• Launching ad campaigns with AI-generated creatives that convert
• Building newsletters that grow audiences and generate passive income

Key Highlights

✅ Campus Immersion – 2 days campus immersion and certificate issuance ceremony at IIT Roorkee
✅ Official Student ID – Get official student ID Card from iHub, IIT Roorkee
✅ Newsletter – Get iHub, IIT Roorkee newsletter subscription
✅ Live Online Classes – Master classes from IIT Faculties and Industry experts
✅ 6-Month Specialized Training 
✅ Practical Implementation Focus – 2 exercises per week for hands-on learning
✅ Complete LMS Access – Digital study materials on web, Android & iOS apps (Online 24/7 Access)
✅ Unlimited Doubt Clearing – One-on-one sessions with mentors and instructors
✅ Internship & Job Support – Placements, internships, and freelance opportunities throughout the learning journey
✅ CV Enhancement & Interview Prep – Crafting standout CVs and enhancing interview skills
✅ Professional Networking Coaching – Build strategic industry connections
✅ Article Writing & Publishing Training – Establish thought leadership
✅ 3-Year Content Access – Stay updated with evolving finance tools and strategies

Career Potential After This Course

By the end of the program, you'll be equipped to:

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• Build and scale AI-powered business growth systems across marketing, outreach, content, and funnels
   
• Work in growth, marketing, and strategy teams at startups, SaaS companies, and digital-first businesses
   
• Build a location-independent career as an AI growth consultant, automation specialist, or business strategist.
   
• Transition into leadership roles in growth strategy, RevOps, business transformation, or automation
   
• Get shortlisted for roles in international companies, growth-stage startups, and consulting firms focused on AI-led scaling

Potential Employers and Opportunities

After completing this course, you can work with

• SaaS and tech companies: Zoho, Freshworks, Chargebee, Razorpay, and similar product-led growth organisations scaling with AI
• Fintech and e-commerce brands: Payment platforms, D2C brands, and online retailers seeking AI-powered marketing, funnel optimisation, and customer acquisition systems
• Digital marketing agencies: Agencies adopting AI tools for content creation, social media management, SEO, and client delivery automation
• Edtech and B2B startups: Growth-stage companies needing AI-driven lead generation, community building, blog content, and conversion funnel expertise
• Content creators and influencers: YouTubers, podcasters, and personal brands looking to scale content production and audience monetisation using AI
• Non-profit organisations and charities: Mission-driven organisations seeking cost-effective AI solutions for outreach, donor engagement, and awareness campaigns
• Startup founders and business owners: Entrepreneurs building service businesses, launching websites, or scaling operations with AI-powered systems
• Global clients on freelance platforms: International businesses on Upwork, Fiverr, and LinkedIn seeking experts in AI content, CRM setup, landing pages, and growth strategy

What kind of recruitment and placement support will I get?

• Employer Recognition: Many leading employers, growth companies, and startups actively seek our high-performing students.
• Career Opportunities: Success in our courses can lead to job placements, internships, and assessment internships in esteemed companies, with industry leaders, and various organizations.
• Empowering Learners: We focus on empowering learners with not just knowledge and skills, but also real-world opportunities.
• Dedicated Support Team: Our dedicated team is here to assist you with placements, internships, and freelance opportunities.
• Proven Success: Between April 2020 and March 2025, we've helped over 53006 students secure jobs, internships, and remote freelance opportunities.
• Media Recognition: Our achievements have been featured in respected media outlets like The Hindu, Business World, and India Education Diary.
• Impressive Value: Between April 2020 and March 2025, our students have secured over INR 43.41 Crore (USD 5.2 million) worth of work in jobs and internships, with the highest earning record of INR 38 LPA (USD 44k) domestically and INR 80 LPA (USD 97K) internationally.
• Comprehensive Support: From day one, our placement team guides you in setting goals, crafting standout CVs, enhancing interview skills, and supporting your critical first month on the job or during an internship.
• Trusted Recruiters: We've built strong collaborations with recruiters who prefer hiring our well-trained students.
• Competitive Edge: Partnering with us gives you an edge in the job market and opens doors to exciting career prospects.

What Makes This Course Unique?

Real-World Curriculum
You won't just study theory—you'll build actual sales systems, implement AI tools, create marketing campaigns, and build a working portfolio.

Career-Centered Approach
Most business courses stop at education. This one goes further—helping you land freelance gigs, secure clients, and launch a global consulting career.

Designed for Indian Professionals with Global Relevance 
Learn business methodologies applicable in India, but also understand how to apply your skills to international projects and clients.

Built-In Training on Remote Freelancing
Dedicated modules on learning how to earn as a freelancer—covering platforms, profile optimization, pricing, client pitching, and retention.

AI-First Approach
Every module integrates AI tools and automation, ensuring you're learning the most current and scalable methods available.

Can I get remote freelance work after doing this course?

At SkillArbitrage, our students typically fall into two categories: those who already have strong business skills, and those who are still developing them. Our goal is to empower every learner to start earning from their knowledge as soon as possible.

For students with professional-level skills, we offer opportunities in areas like sales automation setup, marketing campaign management, CRM implementation, and work with international business clients.

Our focus is simple: help students land their first three clients. We guide them in crafting standout proposals and navigating client interactions. By the time they've completed a few projects, most students are confident enough to secure clients on their own.

They also build credible CVs and online profiles with real-world experience and testimonials—assets that open doors to long-term opportunities.

Getting started is often the hardest part, and we work hard to remove that friction. We've seen students earn over $1,000 per month while still learning. Some make $500 in their first month doing freelance gigs part-time. Others, after a year of consistent work and skill-building, now earn $10,000 per month. Even students who start small—at $300 a month—see steady growth as they learn new skills, improve their profiles, and pitch for better-paying work.

Between April 2021 and March 2025, SkillArbitrage created over 27501 freelance opportunities. These gigs helped thousands of students earn a real income. The total value of work secured through our platform exceeded INR 9.96 crore (USD 1.2 million).

Note: These figures reflect only the projects we directly facilitated or supported. Many students have gone on to secure additional freelance work independently.

How will you clear my doubts and help me if I am struggling to understand or learn a concept?

In our live classes, you can ask questions and have your doubts cleared.

If you need more help after getting feedback on an assignment or want career advice, you can schedule a private one-on-one call. Our evaluators and mentors are here to assist you and give you advice that's tailored to your needs

Specific Learning Objectives

By the end of this course, you will be able to:

Business Growth Foundations
Understand how to design structured, repeatable business growth systems that scale without constant founder involvement.
Master the nuts and bolts of a successful service business, including customer persona development, niche positioning, and discovery call frameworks
Build automated systems with proper lead tracking, funnel management, and conversion stage visibility using AI.

AI-Based Performance & Optimisation
Implement AI-driven analysis systems across outreach campaigns, content performance, and funnel conversions to identify bottlenecks instantly. 
Create outcome-focused MIS dashboards tracking business development engines and delivery engines with metrics that matter. 
Deploy continuous improvement loops using AI-powered speech analytics to monitor sales calls and optimise conversion rates systematically.

AI-Powered Sales & Client Acquisition 
Design high-converting cold outreach sequences using AI-generated emails, follow-ups, and personalised messaging that book discovery calls consistently.
Build landing pages and email funnels using AI that achieve 3x effectiveness in 50% less time with tools like ClickFunnels and Gamma.ai. 
Master lead generation and qualification systems, deploying omnichannel marketing through WhatsApp, SMS, and CRM automation.

AI-Powered Marketing & Outreach
Build organic content engines producing founder voice and expertise at scale using AI tools like Visla, Veed.io, and Canva. 
Deploy SEO systems using AI for keyword research, content clustering, and competitor analysis, driving consistent organic traffic growth. 
Master community building and engagement strategies across LinkedIn, Telegram, WhatsApp, and Facebook to nurture prospects into clients.

Global Business Expansion 
Build operational systems for successfully serving US, UK, and international clients, including calendar management across time zones. 
Set up US C-Corp structures to amplify trust with international clients, including Delaware incorporation, EIN acquisition, and compliance frameworks.
Develop client communication workflows using project management tools like Asana, Jira, Notion, and Slack for seamless cross-border delivery.

Advanced AI Implementation
Build proprietary AI-powered workflows for documentation, SOPs, and training materials, enabling seamless service delegation.
Implement AI systems for video content creation, customer support automation, and client onboarding that run without manual intervention. 
Create AI-assisted upselling processes, identifying expansion opportunities and generating personalised upgrade offers to maximise client lifetime value.