-
Continue reading →: All or nothing: why TOFU, MOFU and BOFU are all important…the Glam saga continues
This blog provides valuable insights and information on building a leak-proof sales funnel. It delves deep into each stage of the funnel and gives a step-by-step plan on how to implement it for a small brand on a lean budget. This would come in very useful for content writers, marketers,…
-
Continue reading →: The 1-word fix that makes US B2B clients pick you before anyone else
This article is for Indian freelancers who struggle to land high-paying US clients despite having strong skills. You will learn the single most common mistake that makes American businesses overlook you and the one-word change that instantly makes you the obvious choice. By the end, you will know how to…
-
Continue reading →: Pricing wars and lifestyle copywriting: What U.S. brands need from writers in the post-tariff economy
This report is for Indian freelancers who want to survive post-tariff cuts by becoming irreplaceable to U.S. lifestyle brands. You’ll learn how to shift from being just a copywriter to a Cultural Value Translator. By the end, you’ll know how to write and pitch in a way that positions you…
-
Continue reading →: This chaos-proof copy trick makes B2B clients choose you over AI & cheap freelancers
This article is for Indian freelance copywriters who want to break into high-paying B2B writing but struggle to make their copy stand out. You’ll learn a risk management insight by Nassim Nicholas Taleb applied to copywriting that truly drives B2B buying decisions and why most freelancers fail to tap into…
-
Continue reading →: How to do Intent Marketing for small brands
This blog decodes the science of Intent Marketing and tells the reader how to use it for small brands on a lean budget. This would be useful for content writers, marketers, and small business and startup owners interested in practically testing out the extremely effective tool of email marketing.
-
Continue reading →: How to create a sales script that actually works
This blog is written to help salespeople create a sales script that keeps them sharp, in control, and confidently closing deals. New business owners can use this to train their sales teams.
-
Continue reading →: How to create referral campaigns that bring sales
This blog will explain exactly how business owners can run referral campaigns that actually bring new customers and drive sales.
-
Continue reading →: Master the art of magnetic headlines: 38 lessons from the greatest copywriters ever
This article hands Indian freelance copywriters 38 proven headline techniques from Eugene Schwartz’s Breakthrough Advertising, giving them the power to stop the scroll and command attention instantly. Whether you’re crafting ad copy, social posts, or landing pages, these battle-tested principles will make your hooks impossible to ignore.