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Training program on Using AI for Business Growth
Duration - 6 Month, 8-10 hours/week
Course fee: - INR 66000
This course is recognized by the National Skill Development Corporation, a PPP under the Ministry of Skill Development and Entrepreneurship of the Government of India. You will receive a certificate cobranded by NSDC and Skill India on successful completion.
Key Highlights
Stay Updated with Latest AI Trends: Join this course to stay ahead of the curve and learn about the latest trends in AI. Enhance your efficiency by leveraging the power of AI technologies.
Unique Applications of AI Tools: Discover innovative ways to utilize AI tools to their fullest extent. Gain practical knowledge and insights into how AI can be applied in various domains.
No Technical Background Required: Don't worry if you have no prior knowledge of AI or a technical background. This course is designed to teach AI from a user perspective, focusing on practical applications rather than technical details.
Self-Sufficiency in AI Tool Usage: Become self-sufficient in using AI tools, enabling you to apply these techniques to upcoming updates and advancements in AI. Develop the skills necessary to adapt and thrive in an evolving AI landscape.
Interactive Classes with Live Demonstrations: Experience engaging and interactive classes where AI tools will be demonstrated live. Learn by seeing practical examples and gain hands-on experience.
Opportunities for Freelance Work: This comprehensive course not only equips you with AI tool skills but also provides opportunities to generate freelance work. Unlock the potential to offer AI-related services to clients and expand your professional opportunities.
Expert Instructors and Guest Lectures: Learn from experienced and knowledgeable instructors who have expertise in AI and its practical applications. Our faculty members bring real-world experience and industry insights to the course, ensuring a high-quality learning experience.
Dynamic course syllabus to keep up with the evolving field of Artificial Intelligence
Learning objectives of this course
- Learn how to build a services business for yourself or assist your clients in scaling up his/her business and be their #1 trusted resource
- Learn what it takes to build a business development engine and a client delivery engine for yourself
- Work for high-potential clients in advanced economies and earn more than what you can earn in India
- Use AI to perform work that you could not otherwise perform, e.g. creative writing without having years of experience, producing ads, videos, memes or brochures without hiring a professional designer or a video editing team
- You can get work through outreach on freelance platforms, direct outreach over email/LinkedIn/Twitter, and overtime through incoming inquiries on social media/email/freelance platforms
- It is ideal if you set up your own web presence and lead nurturing system for converting inbound leads - we will show you how to do that in this course
- If you don’t want to start your own business you can assist your clients to set up their business
- Learn how to identify your niche and launch offers around your existing expertise
- You don’t have to take any risk or invest capital to do this
- It is important that you invest 2 hrs/day to build your skills, track record and outreach - remaining time you can invest to do the work you get for clients. If you do this, it is possible to get initial results within 2-3 months which expand exponentially over time. Some people who work hard and follow our instructions may get results faster.
UNIQUE FEATURES
- During the course, you will be introduced to around 8-9 AI tools in a month that will enable you to effectively navigate and succeed in today's market.
- You will be having 3 modules in the course that focuses on AI for the corporate world, AI for marketing and AI for Business promotion.
- You will be gaining in-depth knowledge of AI tools in the corporate world like- (a) AI for documentation in google sheets, presentations etc. (b) AI in team management ( c ) AI in client/customer management.
- You will have online live classes where the focus is going to be on the AI tools in context to website development, content creation, workflow management etc.
- Throughout the course, you will acquire high-demand skills with the help of AI tools that will open the doors to a lot more opportunities.
- You will get help with finding jobs and freelance work. This includes support for building your freelance profile, finding clients, guidance on proposals, and mock interviews to prepare you for real ones.
Money-back guarantee
If you take this course, follow it diligently for a month, do all the exercises but still do not find value in it, or not able to understand or follow it or not find it good for any reason, we will refund the entire course fee to you. It is a 100% money-back guarantee with only one condition, you must pursue it properly for a month. If you don’t find it valuable after that, get your entire money back.
Training Methodology
Online 24/7 access
Access to basic study material through an online learning management system, Android and iOS app
Hard Copy Study Material
Hard copy study material modules to be couriered to your address
Practical Exercises
2 practical exercises every week, followed by written feedback. There will be in class exercises, take home exercises, chapter wise MCQs and even some individual capstone projects
Live Online Classes
Based on the exercises, there will be a live video-based online class. You can ask questions, share your screen, get personal feedback in this class.
Convenient Class timings
Classes are held after regular work hours. Typically classes are kept on Sunday afternoon or 8-9 pm on other days.
Live Doubt Clearing
You can ask questions, get your doubt cleared live as well as through online forums
Who should opt for the course
- Professionals dissatisfied with their current earnings, work conditions, or the recognition of their talents and skills.
- Individuals aspiring to work with fast-growing startups, global corporations, or international startups.
- Entrepreneurs managing their own social media accounts, eager to leverage AI for increased revenue.
- Content creators want to strategize, optimize, and produce content using AI tools for social media management.
- Social media managers aiming to establish an AI-powered social media agency.
- Business owners seeking to elevate their social media agency with content marketing.
- Homemakers seeking to start or restart their careers.
List of Weekly Assignments
Some of these assignments may take longer than a week to perform. You can either perform these assignments with respect to your own services business or for a client (high-potential client/ startup/ SME/ services business in an advanced economy).
- Identify your area of expertise, the services you can offer, look for available projects around this and successful freelancers on freelance platforms who are doing this. Identify customer pain points around your skillset, reach out to 10 startup founders. [It is recommended that you continue to perform this assignment afterwards as well to get best results].
- Set up your freelance profile. Put up 3 work samples and a video CV.
- Create a video CV for your freelance profile and edit it using Descript
- Post your learnings on LinkedIn, interact in your network and validate customer pain points. Build your customer persona or avatar and how you can assist them. Continue direct outreach + outreach on freelance platforms.
- Post actively on LinkedIn about the learnings of your pain points. Continue direct outreach. Set up your website on Wix or Notion. Add a lead capture form to set up an inbound lead generation process to book consultations. Continue direct outreach.
- Create your first offer. Book 5 consultations and pitch your offer to potential clients.
- Write your first newsletter to your mailing list. Use Canva and AI tools like GetDesignrr to design.
- Write a landing page for your first service.
- Start working on a 7-day email funnel to drive people to book consultations. Write the email funnel. [You may perform this over multiple weeks]
- Implement the email funnel using a tool like MailChimp/Zoho/Hubspot.
- Start your own YouTube channel. Post your first video on YouTube/LinkedIn/Twitter/Insta/FB (or all of them!). Edit with Descript.
- Prepare an MIS for your (or your client’s) delivery engine and your business development engine. Identify what metrics need to be improved in the next 1 month to 3 months.
- Launch 3 new offers and pitch them to 20 of your existing clients. [You may perform this over multiple weeks]
- Write landing pages, put up content around what you do and perform basic SEO.
- Launch your first upselling/cross-selling campaign. Measure results. Identify 3 things you can do to improve upselling revenues.
- Hire a remote freelancer to assist you. Build your first SOP for onboarding of a new customer and instruct the freelancer to implement it.
- Record any training that you provide to your freelancers. Compile them into a training program. Create some automated tests using ChatGPT.
- Create an SOP + training program for customer support.
- Create an SOP for obtaining success stories.
- Improve your SOP + training programs based so that you can delegate business development and client delivery
- Publish your insights into a book. Use ChatGPT + interns/freelancers to write. The book will create credibility and will be used as a lead magnet to get more people to subscribe to your newsletter.
- Identify if there is a product idea around your service. Create the first product prototype and delegate development to a freelance developer outside India who can do this cheaply.
- If you don’t have a product idea, create a free/low-paid automated training program for your prospective customers.
- Write to 30 podcast hosts, get featured on 10 podcasts in the next 6 months (this is a continuing assignment)
Testimonial
Sunetra Mukherjee, Kolkata, had over 13 years of experience, but took a break of almost 4 years from her career - in 1.5 months of joining our courses she secured a new job with a company that is a partner of Oracle at a 40% increment, got an incentive this year, and also pursues remote work in her free time.
Sunetra Mukherjee
StudentMaksuda Monir, final year college student from Dhaka, Bangladesh, worked for 2 long-term clients and performed independent projects from Upwork and Fiverr, was earning over USD 500 per month by assisting US clients for administrative, recruitment-related work, freelance writing work, social media manage
Maksuda Monir
StudentOnline Faculty
DR. SIDDHARTHA PRIYA,
B. Tech. (IIT), MBA (IIM), Ph.D., LL.B.
Mili Kanoujiya,
Social Media Content Strategist and Digital Art Enthusiast
Yash Vijayvargiya,
Content Head, Skill Arbitrage, Advocate, Madhya Pradesh High Court, ex-BPCL.
Syllabus
Nuts and bolts of a successful business 
Customer persona
Your niche
The services you offer
Discovery calls
Offer
A business development engine
Client delivery engine
How to use AI and your prior experience to get started with this
How to identify your niche and client pain points
How to use AI-driven tools for market research
How to build a community and engage in communities relevant to your niche
How to find and build communities on LinkedIn/Telegram/WhatsApp/Facebook
How to engage and nurture communities
How to use AI to generate messages to nurture your community
How to create effective proposals or brochures
Building credibility
Importance of your past portfolio
Client testimonials
Low-cost low-risk engagement offer
How to use AI to manage social media for your business or your clients even if you have never done it before
How to use common project management tools (Asana, Jira, Basecamp, Notion, etc.) to collaborate with clients and colleagues remotely and manage projects
How to create your first offer (or assist a startup in creating one)
What is an MIS and how to create one for your business or for your clients
How to find out important metrics for different business functions
MIS for your or your client’s business development engine
MIS for your or your client’s delivery engine
Calendar management, client interactions and discovery calls
How to get your potential clients to attend your 1:1 discovery calls
How to generate powerful cold-emails and follow-ups, and to set up appointments
What tools should you use for calendar management and client communication
What to do in a discovery call so that clients accept your offer
How to use tools like otter.ai and Descript to transcribe audio and video recordings without worrying about hiring expenses
How to integrate generative AI with Word/Google Docs and other tools to produce high-quality output for any service, including your existing office work
How to do lead generation and lead qualification for your or your client’s business
Understanding what a marketing funnel looks like
How to nurture leads at different stages of the marketing funnel
How to operate popular CRMs like Hubspot, Zoho, and even Wix
How to deploy AI tools in the process
How to implement WhatsApp and SMS in the context of funnel marketing
How to deploy omnichannel marketing tools
How to set up and monitor a sales process remotely for yourself or your client’s business using AI-based speech analytics software to track caller performance
How to create email content and funnels that increase conversion
How to use software like ClickFunnel and other funnel software
Identification of content that will drive conversions
How to write high conversion emails - key patterns for your email funnel
7-day email funnel templates to book more discovery calls
How to create and test high converting ads and write copy for your (or your client’s) business
How to use generative AI tools like Playform and Dall-E2 for memes
How to use AI-based video-editing software
How to create landing pages for your services that are 3x as effective in 50% less time using AI
How to use AI for SEO projects (and for your own website and content) to drive more organic traffic
How to build internal documentation that speeds up client onboarding and reduce errors using AI
How to use AI for video content creation and editing
How to create a smooth onboarding experience using AI
How to use generative AI to create workflows, SOPs and training documents so that you can delegate service delivery
How to create customer support templates for your service so that clients get timely responses
How to use AI to create a process for upselling high-value services to delighted customers
How to invent new offers and increase revenues
How to do market research for new product and services ideas
How to create high value offers around your existing services
How to launch an upselling/cross-selling campaign
How to launch your own blog, newsletter and podcasts to be a talent + client magnet
How to create an agency on Upwork
How to create a C-Corp in the US and be a shareholder in the same to amplify trust of US clients
How to conceptualise tech projects, find developers, and how to manage the tech team to ensure a timely & efficient delivery of tech projects
How to recruit, build and manage powerful teams
How to hire remote workers from Tier 2/Tier 3 cities from India or smaller countries to multiply talent arbitrage benefits
How to manage remote teams through data and delegation
How to incentivise high performers in your team
Potential employers/client section
- Fintech companies
- SaaS companies
- Digital marketing agencies
- Every organisation that has a blog
- Non profit organisations & charities
- Edtech startups (for marketing, for content)
- B2B startups for their funnels, blogs, communities
- Anyone who is building a website
- Every e-commerce brand
- Every content creator and influencers
- Startup founders and business owners (in personal capacity).
Course Plan
Standard
₹ 66000
incl. of all charges
2 online live class/ week (24 weeks)
2 practical assignments per week (24 weeks)
Get digital access to entire study material
Access on LMS, Android & iOS app
Instructor feedback on assignments
Doubt clearing on LMS & classes
Instructor led course with online live classes (recordings available)
Online exams (give exams as per your convenience on given time slots)
Certificate (by courier)
Training for writing and publishing articles
Access to updated content online for 3 years
Doubt clearing within 24 hours
